Long-standing partners collaborate to deliver a complete mobile-first navigation and communications hub, simplifying employee experience for today’s cross-generational workforce
Minneapolis (March 9, 2017) – RedBrick Health, a leading provider of health and well-being solutions that deliver a better employee experience and a stronger Culture of Health, and MeltingPoint Mobile, a division of price-transparency pioneer ClearCost Health, announced the launch of a complete employer benefits and well-being hub at the Conference Board’s 17th Annual Health Care Conference today.
The companies confirmed the availability of the mobile-first navigation and communication platform for HR and Benefits teams, enriched with the latest well-being engagement services of RedBrick Health. The integrated offering addresses employers’ growing need to effectively bring all benefits and personalized well-being resources together in a single mobile app, driven by data to address the distinct communication and navigation preferences of each segment of their population. By unifying, simplifying and mobilizing the experience, RedBrick and MeltingPoint aim to help employers measurably improve the return on their investment in benefits.
“Employers face growing pressure to create a simpler and more personalized approach to benefits, one that ensures benefits actually get used,” said Eric Zimmerman, chief marketing officer at RedBrick Health. “Many are also re-thinking the way they approach wellness for today’s multi-generational workforce. They need to create a more authentic and person-first experience. That’s why we’ve completely re-imagined both the digital and live experience to address well-being more holistically, and to integrate well-being with the broader portfolio of health benefits. MeltingPoint blends with RedBrick to achieve this future vision today.”
The new RedBrick benefits and well-being hub solution uses MeltingPoint technology to deliver a unified mobile app and website that promotes all employee benefits and delivers one-click navigation to all apps, websites and toll-free numbers. It enables both general and targeted messaging via mobile notifications to bring timely focus in an attention-grabbing format. It generates personalized virtual insurance cards for each employee to eliminate the search for physical cards at the point of care. Through dynamic data integration, it presents a real-time, year-to-date summary including deductible status, as well as balances in health savings accounts and flexible savings accounts. It can even display pay summaries, total reward statements and 401(k) information.
The solution integrates the new dynamic and personalized well-being hub powered by RedBrick that integrates local resources via a recommendations engine that helps people navigate hundreds of digital opportunities. It streamlines syncing with popular wearables and apps, and offers a highly configurable rewards engine that wraps everything with real-time reinforcement and fulfillment. It also features concierge-style RedBrick well-being guides, who offer guidance, coaching and navigation.
“Employees need a way to navigate to all the benefits and services that their companies offer, while employers need a way to communicate with employees to get results. To be effective, both navigation and communication require a sophisticated, data-driven approach targeted to the unique needs of each individual,” said Peter Mazonson, MD, co-founder of MeltingPoint Mobile. “MeltingPoint and RedBrick share a passion for making things simpler for employers and employees alike. People should have a single app for navigating benefits and advancing their well-being. That’s exactly what we deliver.”
About MeltingPoint Mobile
MeltingPoint Mobile delivers a simple, engaging HR and benefits app that is customized and branded for your organization. Powered by data analytics and personalized at scale, MeltingPoint Mobile fills a void in today’s employee engagement landscape. Through an intuitive, data-driven mobile-first experience, MeltingPoint Mobile simplifies navigation for employees to the services and benefits they specifically need, and optimizes use of benefits for employers. It also creates a dynamic new channel for targeted employee communications that employees are more likely to pay attention to. Visit MeltingPoint at MeltingPointMobile.com.
About RedBrick Health
RedBrick Health helps organizations improve population health and well-being. Because every consumer has unique needs, we combine our exclusive Behavior Change Framework™ with adaptive technology and live concierge services to drive greater engagement and more lasting results than industry norms. Over 100 leading employers, partners, health plans and healthcare delivery organizations rely on RedBrick Health to measurably improve the health of their populations—while measurably improving their bottom line.