City of Minneapolis Partners with Medica and RedBrick Health to Provide Innovative Well-Being Benefits to its Employees

Press Releases – February 20, 2018

Minneapolis, MN (February 20, 2018) – The City of Minneapolis is partnering with Medica and RedBrick Health to bring innovative well-being solutions to its employees. With the My Health Rewards by Medica® program, City employees access an integrated solution that brings together existing benefits and the RedBrick health-engagement platform and well-being hub.

“The City of Minneapolis is very innovative in its approach to helping its employees be healthier,” said Paul Crowley, senior vice president and general manager, Commercial Markets, Medica. “Leveraging our long-standing partnership with RedBrick Health has allowed the City to take its program to the next level. By bringing everything together, we can provide the integrated tools and support that the City’s employees are looking for.”

My Health Rewards by Medica® launched an enhanced web and mobile experience in January that seamlessly integrates City of Minneapolis programs and classes, Medica care management programs and RedBrick’s wide array of digital and live solutions, including RedBrick Compass®, RedBrick Journeys® and RedBrick’s Next-Steps Consult® health navigation service, into a single engagement hub. The digital experience highlights the topics that are most important to the City and to each individual. In addition, it effectively brings together all aspects of well-being, including physical, emotional and financial.

Additionally, the City piloted a unique Diabetes Prevention Program (DPP) with RedBrick, focused on improving engagement and health of prediabetics. RedBrick’s DPP solution combines live group coaching with its digital services and those of its healthy-cooking partner, Monj, to build rich and sustainable health, exercise and cooking habits for pre-diabetics. The two-year cohort participants have already shown meaningful improvements in weight-loss and activity levels, and healthier habits overall.

“We were thrilled to enhance the already comprehensive My Health Rewards, powered by RedBrick, with the on-site Diabetes Prevention Program. RedBrick DPP participant surveys showed 100% satisfaction and progress toward goals. Results are very important to us, and Medica and RedBrick help us achieve those results,” said Amy Friedman, HR Senior Consultant, City of Minneapolis. “Our employees have a broad base of needs. Medica and RedBrick give us the ability to meet people where they are. This enables our workforce to succeed. We are looking forward to the next phase of our partnership.”

About the City of Minneapolis
Minneapolis is Minnesota’s largest city and home to more than 400,000 residents and more than 44,000 businesses. Thirteen City Council members from individual wards and a Mayor are elected for four-year terms and determine the budget and City policy. Twenty-two City departments provide a wide range of internal and public services. For information on non-emergency City services and programs, visit, call 311 or follow us on:

Facebook: City of Minneapolis
Twitter: @CityMinneapolis
YouTube: City of Minneapolis

About Medica
Medica ( is a health services company headquartered in Minneapolis and active in the Upper Midwest. The non-profit company provides health care coverage in the employer, individual, Medicaid and Medicare markets. It operates in Minnesota, Iowa, Kansas, Nebraska, North Dakota, South Dakota and Wisconsin. Medica also offers national network coverage to employers who have employees outside the Medica regional network.

Medica’s vision is to be trusted in the community for our unwavering commitment to high quality, affordable health care. For more information:

Facebook: Medica4Me
Twitter: @Medica4Me
LinkedIn: Medica

About RedBrick Health
RedBrick Health helps you improve the health of your organization, culture and people. Because every person has unique needs, RedBrick combines its Behavior Change Framework with adaptive technology and live services to create better experience and drive lasting results. More than a hub, RedBrick’s platform activates engagement in relevant benefits and resources. Hundreds of leading organizations rely on RedBrick to meaningfully improve the experience of their people—while measurably improving health and their bottom line.

Visit RedBrick at, read more at the Health Innovation Blog, or follow the company on Twitter or LinkedIn.

Media Contacts

City of Minneapolis
Casper Hill
[email protected]

Greg Bury
[email protected]

RedBrick Health
Cynthia Henry
[email protected]

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