By Karin Bultman, Vice President of Market Development, RedBrick Health In April 2015, we commissioned a survey to explore how buying patterns, program offerings and program design have adapted given the rapidly changing healthcare environment. This survey was a follow-up to a similar survey we sponsored in 2010. Our goal was to better understand benefits strategies around wellness and health management and how they relate to healthcare costs. One of the things we were curious about was how employers are defining engagement. As wellness programs mature, is the definition of engagement evolving as well? Are employers looking for more than mere participation? And if the definition of engagement is evolving, how will this impact programs for employee health and well-being? […]


By Eric Zimmerman, Chief Marketing Officer, RedBrick Health This post was adapted from an article originally published by the Institute for HealthCare Consumerism (IHC). I first cut my teeth as a wellness program coordinator during my internship at the Mattel toy company. It was truly the dark ages of technology. No Web. No smartphones. No social media. We scanned HRA questionnaires through optical readers and gave out printed reports. We delivered classroom educational programs and one-on-one counseling. We staged worksite challenges and tallied team data by hand into leaderboards. Indeed, we lacked the high-tech tools that make up the modern wellness arsenal. Fast forward to today. So much has changed. But let’s start with what’s stayed the same. Behaviors—inactivity, poor […]


Part 2 of a 2-part series By Sanna Yoder, Senior Director, Content Strategy and Behavior Design, RedBrick Health In part 1 of our series, we introduced mindfulness as a practical solution to address the stresses of everyday life and discussed a few mindfulness practices. In this post, we’ll introduce a few additional mindfulness techniques, including one from Amit Sood, chair of Mayo Clinic’s Mind-Body Medicine Initiative. Sood integrates elements from neurosciences, psychology, philosophy and spirituality to offer a scientific approach for stress management. His “Guide to Stress-Free Living1“ offers countless simple but profound exercises to reframe the stresses of daily life at work. He recommends a simple practice of joyful attention at least four to six times a day. Here’s […]


August 2015
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